The Recipe for a Successful Eloqua User! Interview with Cyrus Molavi
Meet Cyrus Molavi, Marketing Analyst and Automation Specialist at TERAPEAK What’s your favorite part about being a marketer or about the discipline of marketing?What I like about marketing is that it's...
View ArticleTaking Marketing Automation by Storm! An Interview with Michael McKinnon
Meet Michael McKinnon, Senior Demand Generation Manager at READYTALK What’s your favorite part about being a marketer or about the discipline of marketing?I have really enjoyed the new wave of...
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Page Tagging and Why It Just Might Be Better Than Sliced Bread!
After all my years at Eloqua the discussion I always find myself coming back to with my clients is, "So please tell me you're using page tags... right?" I was prompted to write this because as much as...
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That Deep Sigh of Relief: A Few Tips on Marketing Metrics
It feels good to be back home in Toronto after an extensive Road to Revenue Tour this year! It was great to bump into old and new Eloqua users all across the west coast over the last few months and...
View ArticleDoes Your Company have a Subscription Management Strategy?
It has been a while since I wrote a post to Topliners (and truthfully, my Topliners points are craving my return to the top 100!) so I pondered about a topic that is very important but may not get all...
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